Adam is an alumni of the BYU Comms program where he graduated with an emphasis in public relations. He began his career working for Harley-Davidson in social media management where he grew a love for communicating through new media channels. He now works as the Vice President over Digital PR and Social Media Strategy at Wallaroo Media where he specializes in helping clients communicate with key publics through influencer marketing efforts, social media and other digital means. He has been interviewed by numerous publications including the USA Today for his expertise in Snapchat marketing and other social platforms. He is a lover of sports and music and a hater of superhero movies and peaches.