Once again BYU School of Communications advertising students dominated the American Advertising Federation’s ADDY competition, winning all ten student awards.
The American Advertising Awards, referred to as the ADDYs, are sponsored and presented by American Advertising Federation (AAF) – Utah. AAF-Utah is an organization of advertising and marketing professionals working to advance the industry in Utah. The ADDY competition is AAF-Utah’s flagship event, which showcases and recognizes the advertising and marketing industry in Utah, including student work.
AAF-Utah President Jeremy Wold says, “We are collectively putting Utah on the creative map through well-deserved local, regional and national ADDY recognition.”
BYU students received, 3 Gold and 7 Silver ADDYs, which were awarded at a Gala event on Saturday, March 7, 2015.
Here’s who won:
Integrated Campaigns – Consumer
Award: GOLD ADDY
Students: Spencer Ashton, Ryan Kent
Title: Silk Milk
Award: GOLD ADDY
Students: Alex Thompson, Drew Botcherby
Title: Columbia Sportswear
Award: SILVER ADDY
Students: Nathan Daniels, Mark Carlson
Title: Salt & Straw
Television
Award: SILVER ADDY
Students: Brandon Robinson, Nick Dixon, Willem Kampenhout
Title: Going Against the Grain
Award: SILVER ADDY
Students: Ryan Kent, Kenton McRae, Nick Dixon, Cassie Hiatt
Title: Triple Eight Brainsaver
Collateral Material
Award: SILVER ADDY
Student: Emily Ludlow
Title: Moleskin
Digital Advertising – Online Advertising
Award: GOLD ADDY
Students: Dustin Locke, Ryan Siepert, Cameron Soane, Megan Machen, Chase Hilton, David Miller, Kendal Tingey, Camille Hansen, Brock Beeson, Spencer Ashton, Rebecca Campbell, Timothy Colvin
Title: Right Trigger
Award: SILVER ADDY
Student: Brandon Robinson
Title: Wear your world
Elements of Advertising – Cinematography
Award: SILVER ADDY
Student: Stephen Aldridge
Title: Red Yeti EP Promo
Award: SILVER ADDY
Student: Stephen Aldridge
Title: Lock & Key