y digital
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What Is the PR Intelligence Lab? Q&A with Lab Manager Michael Burke Breaks It Down
Take a look inside the Public Relations Intelligence Lab and meet the new manager: Michael Burke
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Y DIGITAL: HOW ONE BYU GRADUATE, FIVE STUDENTS AND MOUNTAIN DEW LED TO AN AWARD WINNING AGENCY
Inside the George H. Brimhall Building on BYU’s campus is a lab that sees 30 students every week. They come on their own time and receive no pay, but they do digital marketing work with organizations like the NBA, Subaru and Google.All because of one man that loves commercials.
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BYU Marketing Agency Works with Provo City on Positive Mask Campaign
Y Digital campaign offers prizes to anyone who pledges to wear a mask on-campus and off-campus
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BYU Professor Named Social Media Innovator of the Year
Y Digital Manager Adam Durfee, who was recently recognized by The Social Shake-Up. (Gabriel Mayberry/BYU Photo)
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Y Digital Team Awarded the Golden Spike Award for Best Social Media Campaign
A team of BYU students working through the Y Digital Agency recently won a Golden Spike Award for their creation of a mobile app for Whooshfly
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New YDigital website streamlines Utah wildfire information
From left: Spencer Christensen, Adam Durfee and K.C. Miller monitor the Utah County Fire Website. The website was designed as an information hub for those affected by the Bald Mountain and Pole Creek fires. (Ty Mullen)
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Digital lab lands students major clients
Y Digital, a student-run digital- and social-media agency, opened a year ago, with the goal of preparing BYU communications majors and minors for a digital-first professional world. And over the past year, more than 60 students have done social-media analytics, social-media listening, digital-media production, content creation and search-engine marketing for such real-world clients as Pepsi Co., Marriott International, Subaru and the NBA.
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Nastassja Krupczynski on Becoming a Communications Leader
Convocation for the School of Communications will take place at 2 p.m. on April 27
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BYU Public Relations Students Grow L.A. Tourism One Like at a Time
PR Student: Annie Bartlett
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